diff --git a/packages/vue/src/dev.ts b/packages/vue/src/dev.ts
index 4f26d0e3f..d980d20a4 100644
--- a/packages/vue/src/dev.ts
+++ b/packages/vue/src/dev.ts
@@ -8,10 +8,12 @@ export function initDev() {
   setDevtoolsHook(target.__VUE_DEVTOOLS_GLOBAL_HOOK__)
 
   if (__BROWSER__) {
-    console.info(
-      `You are running a development build of Vue.\n` +
-        `Make sure to use the production build (*.prod.js) when deploying for production.`
-    )
+    if (!__ESM_BUNDLER__) {
+      console.info(
+        `You are running a development build of Vue.\n` +
+          `Make sure to use the production build (*.prod.js) when deploying for production.`
+      )
+    }
 
     initCustomFormatter()
   }